| Door Hanger Advertising works great. So why aren't | | | | or service. For example: a Realtor may include a |
| you doing it more often? | | | | mortgage broker, insurance agent or home repair |
| For many businesses the problem is distribution costs. | | | | specialists. A chiropractor, might include other health |
| If this is your problem, consider sharing the distribution | | | | care professionals such as a dentist, optometrist or |
| cost and logistics with other businesses. Here's how. | | | | medical office. |
| Plastic Door Hanger Bags Can Reduce Distribution | | | | One final thought. Who's going to be on the outside of |
| Costs. Instead of using regular door hangers, print | | | | the plastic door hanger bag? There are 2 sides. Here |
| flyers instead and then insert your flyer along with | | | | are some suggestions: |
| other businesses in a clear plastic door hanger bag. | | | | |
| This method of distribution is a great way to promote | | | | 1. You could rotate the prime positions. |
| an entire shopping plaza. By including offers from your | | | | 2. Your distribution costs could also be reduced by |
| business neighbors, the contents of the distribution bag | | | | charging a premium for those spots. |
| will contain more value for your prospects, which can | | | | 3. You could print an index page that might feature the |
| result in additional traffic, which in turn can increase | | | | theme and list all of the businesses inside the door |
| your response rate. More people visiting your shopping | | | | hanger bag. |
| plaza is a good thing for all of the tenants. | | | | 4. You could always just keep the best spot for |
| Another approach is to include businesses that you're | | | | yourself, after all it was your idea! Good luck! |
| not in competition with, but are related to your product | | | | |