How to Retain Talented Employees for Your Business?

The employment market for IT professionals is finallywill leave as soon as a better opportunity comes their
back in full swing. After about 4 years of outsourcing,way - especially if the opportunity is provided by a
downsizing and complete businesses going down it iscompany that treats employees with respect and
an employee market again. Many IT employees wereoffers a fair salary. If the losing employer thinks they
holding on to existing jobs to wait out the rough timescan fix the problem by now offering a little more
for employees. Others were not so lucky and had tomoney they are in for a surprise. If you kick a dog into
find a new job - either in the same field or in athe guts for 5 years he will still shy back even if you
different career path. In most cases an employeeare mow offering a cookie. The money saved by
ended up with less money and a smaller benefitsoffering no benefits and low salaries will now have to
package. Employers had the choice and could pushbe spend on hiring a new employee for a higher
their requirements and options knowing that themarket value (remember: the market picked up
employees had not much choice.already) and the loss of productivity for a while until the
But now in late 2005 things are changing again and if anew employee is properly trained cuts into the margins.
company was using the low salary approach with noIt would have been cheaper and better to avoid
benefits for the last few years he better is preparedlow-balling right from the beginning.
for the backfire. Employees read the same publicationsBusinesses that value their employees usually have
and the same statistics as the employers does. The ITmuch fewer problems retaining the talent. They even
employees know everything about outsourcing, rightget new employees referred by existing ones which
sourcing or best sourcing or whatever acronymoften proves to be a good choice when hiring new
employers came up with to disguise the fact that worktalent. Small treats during hard times can pay off easily.
can eventually be done for less by someone else.If an employer explains that overall money is tight due
Employees also know when the market starts pickingto market conditions, but then shows appreciation
up again and an employer turning a blind eye to thatwhen the market picks up gains much more respect
fact can shoot himself in the foot this way.than somebody trying to squeeze employees to the
So, what should companies do to retain talentedlast drop. Free pizza lunches every once in a while or
people when the market picks up again? In somea gift certificate for Best Buy or the movie theatre
cases there is nothing they can do. If the employerhelp in keeping morale high and people motivated
added insult to injury (meaning: treating the employeesduring hard market conditions, too.
like slaves during the market downturn) the employees