| San Diego once hailed "America's Fittest City" by | | | | unhealthy, high cholesterol. sugar rich, artery clogging |
| Mens Health magazine, 2001 through 2005 has | | | | fast foods that from a socioeconomic point of view |
| plummeted to a dismal 21st place in categories of | | | | has always been the popular diet of those who live on |
| health, fitness and lifestyle. It is easy to predict this | | | | lower incomes. |
| situation getting worse especially when America sits | | | | Conversely, high quality, Zagat rated restaurants are |
| on the cusp of a economic recession. Robert Reich an | | | | now suffering from a lack of customers. Fine dining on |
| expert economist and Professor at UC Berkeley's | | | | a healthier level, once a weekly social function, is now |
| Goldman School of Public Policy, and expert | | | | reserved primarily for special occasions. That extra |
| commentator on CNBC Kudlow and Company, | | | | $200 paid at the gas pump has now taken a bite out |
| believes we are already there. Most American's would | | | | of peoples fine dining rituals. On a smaller scale |
| agree. | | | | America's favorite |
| There are several tell tale signs that point to a | | | | Coffee boutique Starbucks has suffered a 50% loss in |
| economic recession, more specifically there are some | | | | revenues and has to close down 600 stores nation |
| apparent changes in health and fitness patterns of | | | | wide and lay of 12,000 employees! Go figure. |
| America's as they attempt to anxiously ride out the | | | | If you peruse the Sunday paper, you will see |
| gloom and doom that the media perpetually floods their | | | | numerous restaurant coupon promotions for the |
| heads with. With the shocking escalation in gasoline | | | | gastronomically weak. "Free Appetizers up to $10 |
| prices at the pump, and as light sweet crude oil prices | | | | value" at Famous Daves Legenday Pit Barbeque" "$7 |
| fluctuate between $125 to $140 a barrel, Americans | | | | off your next visit with a minimum of $15 at Carino's |
| can only wait and see what the next day has in store. | | | | Italian Grill" "$5 off Family Feast $16.99 at Pat and |
| The cost of manufacturing and shipping of consumable | | | | Oscar's. I could go on and on. As a fitness specialist |
| goods to grocery stores and restaurants has spun out | | | | and Physician Assistant, I couldn't find this more |
| of control.I have read numerous stories about Mom | | | | disgustingly disturbing. I don't know what the solutions |
| and Pop Pizza shops having to raise the costs of | | | | are to rectify this growing problem, but I would |
| pizza pies by 35% to break even on their costs. Just | | | | speculate by 2010 America will need a army of fitness |
| one of many examples that come to mind. | | | | professional to help resolve this growing problem. From |
| | | | | a health care perspective we can look forward to |
| As a direct repercussion,it has become increasingly | | | | continual rate increases in health insurance premiums |
| more difficult for lower and middle class Americans to | | | | as unhealthy Americas begin to flood the health care |
| eat healthy, never the less continue their fitness | | | | systems. |
| routines which for most has always been a discipline a | | | | The World Health Organization projects that by |
| problem. Add the higher price of gas, and how much | | | | 2015, approximately 2.3 billion adults will be overweight |
| they expend to and from the sports club or gym. Now | | | | and more than 700 million will be obese.At least 20 |
| exists another clever excuse to put a lifestyle of | | | | million children under the age of 5 years are |
| health and fitness on hold! | | | | overweight globally in 2005. Here in the United States it |
| Here in Sunny San Diego, mass transit systems are | | | | is projected that 60% of our population will have a BMI |
| few and underdeveloped, thus requiring most of it | | | | (Body Mass Index) greater than 25, in other words will |
| residents to travel considerable distances just to get to | | | | be classified as medically obese. |
| work. A 20 mile commute to work which is common, | | | | The solution to this increasing problem is improved |
| translates into $188 gasoline expense. factor in other | | | | eating habits and increased activity, but as what |
| misc. commutes and a $400 per month gas budget | | | | costs? |
| now exists. It is no mystery to residents of San Diego, | | | | People still need to eat and get to work, and don't |
| CA that we pay the second highest prices at the | | | | relish living on the financial edge. What the fitness |
| pump only to first place Hawaii! | | | | industry can do is simply offer gym memberships at a |
| As a result, American's are now in a state of panic. | | | | reduced cost and integrate group fitness activities to |
| Many are facing economic turbulence as homeowners | | | | encourage accountability and comraderie between |
| who have lost equity in their homes, some fear losing | | | | members. Although my company offers one-on-one |
| their jobs as lower profits and red ink are forcing many | | | | personal training,we cater primarily to the upper |
| industry sectors to lay off employees and outsource | | | | financial echelon of society who really is not impacted |
| to Bangladesh. Eating healthy and maintaining a health | | | | by this economic climate. But what about every body |
| and fitness lifestyle really becomes a low priority. | | | | else? The 87% of the people who need serious help. |
| In an economy where the average stock portfolio is | | | | Our contribution to the 87% is affordable group fitness |
| down 15% one has to wonder why "Value Stocks" | | | | at a nominal cost which everyone can afford. At |
| such as McDonald's (MCD) Burger King (BKC) and | | | | Somagenesis Health and Fitness we have created a |
| Taco Bell (YUM) are posting minimal year to date | | | | very affordable option. For more information about |
| losses at only -0.44% The answer is obvious if you | | | | very affordable health and fitness alternatives, log in to |
| pass by any of these three fast food eateries. | | | | CHISEL Fitness Camps. or call 760-271-3064. |
| American's are resorting to consuming the very | | | | |