| 1. Does it say Pizza? | | | | pizza restaurant. |
| Even though your pizza menu design may be brilliant, a | | | | 6. Make the front stand out. |
| work of art and completely in tune to your target | | | | Use everything in your power to make the front of |
| audience, it's useless if it doesn't "scream out" PIZZA | | | | your flyer design stand out. That means mascot, |
| DEALS to your customer. Your flyer design needs to | | | | images of food, your logo, bright colors and special |
| tell customers what you are all about (Pizza) without | | | | offers or deals that can attract people such as "Free |
| even trying. This is so that people who just skim | | | | delivery". Include your coupon strip on the front of your |
| through flyers, mail and leaflets will see they have a | | | | flyer as well. This will ensure when people see your |
| pizza restaurant menu flyer straight away, without | | | | flyer, even if it's only for a brief moment, they will be |
| reading anything at all. Then the next time they want | | | | compelled to find out more and could make the |
| Pizza they will recall they have a pizza menu | | | | difference between moving on to another |
| somewhere and actively seek out your pizza menu | | | | establishment, or choosing yours. |
| flyer. Only at this point will the customer then read on | | | | 7. Use high quality images. |
| to find out about your business! | | | | Including photos of your food is always a great bonus |
| 2. Is it Easy to Read? | | | | to help entice people into purchasing foods from your |
| Your flyer menu design needs to include reasonably | | | | business and can increase sales dramatically on both |
| sized clear and easy to read fonts. You may think a | | | | popular dishes and the lesser known dishes. However, |
| detailed, elaborate swirly font looks like, but if it makes | | | | poor quality, grainy, low light and low resolution imagery |
| it hard to read it's only going to damage your sales. | | | | can have the opposite effect on your sales. |
| 3. Go Full Color. | | | | 8. Check it Twice, Then Check it Again! |
| You need to ensure that your pizza flyers are | | | | Check all your spelling, punctuation, grammar, and |
| produced in full color. A grayscale leaflet may save | | | | alignments in your flyer design. Poorly edited text with |
| you a little money on your order but can cost you | | | | spelling errors or alignment errors can have a profound |
| hundreds in sales and there are plenty of other ways | | | | negative impact on your pizza flyers and business. |
| you can save money on your leaflets without | | | | 9. Include Meal Deals. |
| compromising on their quality and effectiveness. | | | | Everyone loves a good meal deal and it can help you |
| 4. Include a Coupon Strip. | | | | to grab potential customer's attention if you offer a |
| A coupon strip will ensure you grab the attention of all | | | | meal deal they are interested in. Choosing popular |
| your customers who may otherwise pass by your | | | | products for meal deals will improve your sales. |
| leaflet for another establishment. Adding a coupon strip | | | | 10. Distribution is a factor. |
| to your flyer design will improve sales dramatically. | | | | No pizza flyer printing job is successful without the aid |
| 5. Invent a mascot! | | | | of a thorough menu delivery method. Using distribution |
| If your business doesn't have a mascot already you | | | | techniques for your menu printing job such as direct |
| should definitely consider one and include it in your flyer | | | | mailing and supplying a menu with every order will |
| menu. Mascot images have highly effective pulling | | | | ensure you have a reliable and steady sales income |
| power and can help improve your company branding | | | | and ensure the effectiveness of your flyers. |
| to make you stand out as a unique and memorable | | | | |